Digital signage is the method of displaying multimedia content on a display unit such as a LED commercial screen, video wall, a projector or an interactive touch screen to deliver informative and entertaining content to captive audiences and passers-by. Digital signage has replaced the traditional marketing approaches, but it will also provide a new and exciting way to entice and entertain your audience. The advantages of digital signage include the rapid ability to update content, and the ability to deliver specific messages to specific audiences in specific locations.
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